We started by designing a truly distinctive brand identity – a stylised clenched fist, high-impact typography and a striking colour scheme work together to create a modern brand with a classic edge.
The website puts the stunning work of the members front and centre – stylish, editorial style typography reads well without fighting the imagery for attention. Regular awards are given out to the best contributors, with the voting process in the hand of the members.
A fully featured WordPress-based Content Management System allows the team to update the site every day with a wide range of different post types. This flexible open-ended system will allow the site to grow alongside the goals of the business.
Members can edit their own profile, showcasing their best work alongside links to their own website and social media profiles.
Visit photographerskeepingitreal.com to see the site in action.